Pirate / Free Radio
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Advertising share/spend on radio in 1990
Posted by A Question on September 13, 2023, 9:55 am
After listening to piece "spillover or pirate" about LW Radio Atlantic252, I was wondering why in 1990 was Radio only getting 2% of all advertising spend in the UK? What percentage does it get today? I was surprised that the spend was so low in 1990 because we only had Radio, Telly and Newspapers/Magazines at the time
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