The DCMS are the Government department who decide broadcasting policy, and instruct the agency. (OFGCOM) to carry out Parliament's wishes.
The Report (Digital Radio & Audio Review) makes suggestions and recommendations, which Parliament will approve (or otherwise!) and OFCOM then carry out those commands. OFCOM do not take any decisions or make policies;, they are an executive agency - i.e. they execute, only that which they are instructed.
Some figures quoted seem to have got garbled by some reports -
e.g. the 3% figure is actually the number who listen to AM, not all analogue, and it is only a guess, derived from the RAJAR survey. In fact, the full report, which I sat up reading half the night, says that analog (ie AM & FM) make up 56% of listening in cars, and also that 6% of total analogue listening is to AM.
Always remember - figures can be skewed and manipulated by focusing on particular age segments and even demographic groups or by gender. The figures that PR agencies quote are rarely a true picture.
But the ones quoted by certain sources are often quite a way off beam.
The actual DCMS review is full of useful information and makes great reading if you really want to know about radio. Considerable effort went into its compilation, and I recommend reading it direct.
And its FREE!
(The link to download the Report is long and convoluted; an easier way to access it is go to the WOR News page, and click on the document picture, or the word HERE at the end of the report.)
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